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Intro – what’s the point?

Reading Gen Eval I2+

Communicating clearly, concisely and successfully is a vital skill.  Just think of all the situations where reading, writing and speaking matter – here’s just a few for starters:
  • Giving a speech at a wedding – confidently entertaining guests, telling anecdotes and spreading charm
  • Writing a complaint to the Council – staying calm, focused and achieving results
  • Reading a credit card’s small print – avoiding the numerous potential pitfalls of those terms and conditions
  • Marriage (or living with anyone!) – daily interactions where what we say (or ‘forget’ to mention) can break or make relationships
So, literacy is important.  Increasingly, this is recognized by governments who are responding to demands from businesses/organisations for employees already kitted out with the necessary Core Skills.  There is considerable evidence of this need to improve teaching and learning.  One case in point is the

500 businesses (questioned in 2011) of which almost half were found to have paid for remedial English and Maths lessons for school and college leavers.  Similarly, according to a 2009 report by the Literacy Commission, nearly
 one million Scots are/were unable to read and write properly.  Finally, on 29th August 2011, a Cambridge electronic firm – the Prima Group – reported  applications littered with spelling and punctuation mistakes, or that just made little sense.  Here jobs were available but the candidates proved to be simply not suitable.

You see, we are initially judged by our words – what we say or write makes a big impression, which often cannot be corrected after the event.  That’s why it’s worth brushing-up your communication skills and taking on board some expert advice.  If you fix you mind on the prize, prepare yourself to practice systematically and listen to feedback, you’ll be surprised what you can achieve…
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